How well do you manage your clients’ anxiety? Let’s face it, most of the time clients don’t come to see a lawyer when everything is great in their world. Usually, clients go to a lawyer when they’re in trouble, they’re facing some kind of problem, or they are facing challenging life circumstances. Even if a …
Are you a control freak? Are you overwhelmed with work because you think you are the only one who can do everything, and do it right? As lawyers, we are perfectionists – we’re over-achievers, so if this sounds like you, you’re not alone. But you’re doing yourself, your staff, and your clients a disservice. And …
Do you have a don’t do list? What the heck is a “don’t do list?” Find out in this video – or scroll down to read more. A don’t do list is the opposite of a to-do list. A to-do list contains all of the items or tasks you want to complete – all of …
Hi, I’m Allison Johs, President of Legal Ease Consulting, where I help lawyers create more productive, more profitable, and more enjoyable law practices. In my last video, I talked about using a technique called time blocking to schedule time on your calendar to get important work done. I have found time blocking to be effective …
“Yard by yard, life is hard, but inch by inch, life’s a cinch.” I’m sure you’ve heard this saying before. But it’s a good reminder that when we focus on only one thing at a time, it’s much easier to see our progress and to stay motivated to keep going. Watch this short video or …
Is your to-do list out of control? The tool that comes to my rescue is my calendar. In this video, I talk to you about using your calendar effectively to make sure you get the most important things done. (Or to continue reading, just scroll down). This time of year, your to-do list can get …
In my last video, I talked about three reasons why I don’t like the term “best practices” when it comes to legal marketing. Today I have two more reasons why following best practices for legal marketing could be detrimental. First, “best practices” are a moving target – what might be a best practice today could …
Are you following current best practices in your marketing? Actually, I hate the term “best practices,” and here are three reasons I think lawyers should consider ignoring them – at least when it comes to their marketing. First, the term “best practices” implies that there is a one-size-fits-all approach that you should take. But the …
Case studies can be a useful way of helping turn prospects into clients for your law firm, but not all case studies are effective. (To see my video about why to use case studies in your law firm marketing, click here). There are 7 steps to creating a great case study: First and foremost, a …
I love a good story, don’t you? In my last video, I talked about a quick and easy way to develop content for all of your firm’s marketing needs, by answering your clients’ frequently asked questions. Today, I want to talk about another kind of content – case studies. Most people love a good story, so why not take advantage of …
Do you know where your best clients are coming from? Do you keep track, or are you just relying on your memory? Do you know how many of your inquiries or initial consultations became paying clients last year? If you’re like many of the solo and small firm lawyers I talk to, your answer to …
Are you struggling to find topic ideas for your firm’s website, blog, newsletter, social media accounts, or presentations? Today’s tip is an easy way to develop topics for all of these and more. One of the easiest ways to develop topic ideas for all of your law firm’s content needs is by using FAQs, or …
Are you a visual person? If so, today’s productivity tip is for you! Color coding important appointments and email messages in Outlook to help you manage your calendar and that mountain of email messages we all receive every day. Watch the video, or scroll down to read more. I don’t know about you, but when …
Do you have the wrong clients in your law practice? Watch the video below to see what you should do if you have the wrong clients in your law practice, and keep reading for more detail. It’s the start of the second quarter of 2021 as I record this video, so it’s a good time …
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