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Mentoring Women in Your Firm

Did you know that a recent study showed that when a female entrepreneur is guided by a female mentor, her sales increased by an average of 32 percent?   The same study revealed that female entrepreneurs paired with male mentors did not significantly improve their performance. This success of the female mentoring pairs was attributed …

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What Does It Mean To Be Yourself And Add Value On Social Media?

What do I mean when I say be yourself, be genuine, and add value on social media? In my last video I talked about the contrast between being yourself on social media and using AI to post and comment for you. AI Can’t Be You If you are a service provider, like a lawyer, accountant, …

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Should You Use AI to Post on Social Media?

Should you use AI to post, or even comment for you on social media? Let me ask this another way – would you rather network with a robot or a human being? Choose Value over Volume I don’t know about you, but I’ve been seeing more and more activity on social media, including comments to …

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How to Auto-Archive Email

Do you wish you could make old email messages magically disappear? Actually, you can. You just need to do some advance planning. If you have whole categories of email messages that you don’t want to delete immediately, but that you don’t want to retain indefinitely either, (for example, email newsletters you receive regularly), you can …

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Publish Content Consistently with an Editorial Calendar

Do you struggle with managing, tracking, and consistently creating and publishing content for your firm or organization? If so, an editorial calendar can help. Editorial calendars are useful visual tools for: When you use an editorial calendar, rather than creating content haphazardly or wasting time trying to come up with an idea at the last …

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Notify Employees of LinkedIn Posts

Are you struggling to get your employees to re-share the content your firm or organization posts on its LinkedIn Page? If so, this short video may help. If you’re a Page Administrator and your employees have listed your firm in the Experience section on their LinkedIn profile, you can notify them when you’ve posted something …

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Taking Control of Your LinkedIn Feed Part III

In this series of videos, we’ve been talking about a few ways you can take control of your LinkedIn feed to make it more relevant to you. We talked about making sure you have a robust connections list, following thought leaders in your industry, and telling LinkedIn what kind of content isn’t relevant to you. …

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Taking Control of Your LinkedIn Feed Part II

Still not sure whether LinkedIn is a valuable use of your time because your LinkedIn Feed doesn’t serve you? In my last video, I talked about a few ways you can take control of your LinkedIn feed to make it more relevant to you. We talked about making sure you have a robust connections list, …

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Taking Control of Your LinkedIn Feed

Is your LinkedIn Feed a valuable source of information for you? In this series of videos, I’ve been talking about how to get the most out of LinkedIn. We’ve covered everything from how to maximize your profile for more visibility and how to get more engagement out of your LinkedIn activity. But the first thing …

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5 Ways to Take LinkedIn to the Next Level

In this series of videos, I’ve been talking about how to get more engagement on LinkedIn. We’ve talked about commenting, both on your own posts and on other people’s posts, re-sharing other people’s content with your own thoughts, asking questions in a post, and posting polls. But once you start getting that engagement, how do …

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